segunda-feira, 16 de janeiro de 2017

Isaac Gibson @ Dance Music 101

Isaac Gibson is a Northern Irish, award-winning producer, songwriter and sound designer. He is commonly known for making up half of electronic duo i’klektrik. He recently won the highly renowned ‘Demolition’ producer’s competition with his track ‘Dusk’ at the Amsterdam Dance Event 2016. The judges included Don Diablo, Kölsch, Eats Everything and Dave Clarke. Isaac’s electronic productions are hard hitting, however, feature a mix of organic and raw elements making his music stand out against other producers. He produces a wide range of genres including tech house, techno and progressive house.

- Life: when was the moment you figured out that Dance Music was meant to you?

My first actual experience with dance music was when I was 12/13 years old. I was looking through YouTube and happened to come across the song, ''Bromance'' by Tim Berg (Better known as Avicii these days). It's hard to put into words just how euphoric and amazing that song made me feel upon first listening to it, (I'm actually listening to it now as I type this!). After begging my parents to buy me some music production software, I began to create dance music. Whether it be day or night, producing dance music was all I could do or think about. The moment I realised that Dance music was meant for me was the time that I first played a track of mine to my brother Ethan. I had told him prior to listening to it that it was ''Avicii's latest track'' and he was eager to hear it. I wanted to get an unbiased reaction from him because I didn't want him to lie and say that he liked it just cause he was my brother, hence why I said it was made by Avicii. Even though my style of music production has changed dramatically since then, seeing my brother's unbiased reaction and smile to my music confirmed to me that Dance Music was meant for me.

- Laugh: when was the last time you had real fun?

That's an easy one. I recently got the opportunity to DJ on top of a roof overlooking the mountains of Brazil during the Rio Music Conference 2017. I was more nervous than I usually would be. This was due to the fact that I was in a foreign country completely on my own, where not that many people can speak English, (My Portuguese wasn't exactly terrific either). I was afraid that the crowd would hate my music and that I would essentially be booed off. I walked onto the stage, took my shoes off, (A pre-set ritual I do every time I play - inspired by Fatboy Slim), and started playing my music to a rooftop full of people. Watching the people smile and dance to my music in such a beautiful, but a slightly odd location for a gig, calmed me down instantly, and my nerves went straight away. From that point on, I had a lot of fun playing my music, interacting with the crowd and dancing. I really lived in that moment. It's events like these that confirm to me that I'm living the dream and doing what I love, and I'm extremely grateful for that...


- Love: name the one thing you love more than anything – and why is that?

My answer is rather predictable but it has to be... Music. There's nothing in this world that is as powerful and strong as music itself. It has the ability to make people laugh, cry, smile and recall memories pertaining to their life - Well, at least for me it does! I don't know what I would do without it. People today are far too disposable with music and move on from one thing to the next very quickly which I find quite sad. I'm able to look back at Music that I loved 10 years and still listen to it as if I'm hearing it for the first time - along with doing so come the memories that I made during that time. For these reasons, this is why I love music more than anything. When I finish this interview, I'm going to light the fire, sit down with a book and stick on some old vinyl from the Ink Spots - Nothing beats it!

- Past: name a significant moment in your career in Dance Music – and why is that?

Two very significative moments in my dance music career actually happened on the same day. I was attending the Amsterdam Dance Event (ADE) last year and for those of you that don't know, the Saturday of the conference is called ADE Next, and it is dedicated to helping young and upcoming producers. Throughout the day I was attending the talks and workshops, but when I went for lunch in the Felix Meritis, (the building that the conference is held in), I happened to spot the legendary House Music producer, Marshall Jefferson just sitting in the corner. I plucked up the courage, went over to him and asked if he had the time to listen to some of my music for 5 minutes. He ended up spending over half an hour with me listening, (and dancing at several points in a room full of people), to my music along with talking about future collaborations and projects we could work on. It was an incredibly surreal experience. As if that day couldn't get any better, I then went on to win the highly renowned Demolition producer's competition that closes out the conference each year with my electronic duo/alias, 'iklektrik'. The judges, (Dave Clarke, Eats Everything, Kölsch, Marcel Fengler & Mason) choose tracks from the audience, give feedback and pick an overall winner - which happened to be me this year! I ended up gaining some incredible contacts and winning some amazing prizes, but what was even more worth it for me was hearing the extremely positive feedback about my music from some of the industry's leading professionals. It was such a confidence booster that proved to a perfectionist like myself that my music was to a very high standard. These were both incredibly significant moments in my career that just so happened to occur on the same day!

- Present: what do you think that is trending today in music, clubs and festivals?

You might find this quite surprising, but I myself am not a big club-goer. I prefer to be the guy behind the table playing music to a room full of people opposed to actually being out in the crowd - so it would not be entirely fair for me to comment on today's club culture. From a DJ's perspective, I can tell that festivals, clubs and artists themselves are becoming a lot more brand-orientated. I'm not saying that this is particularly a bad thing but it seems to be that nowadays, less focus is on the music and more so on the event itself - even in small clubs & festivals. It's cool to see all of these elaborate stage set-ups and the amazing pyrotechnics that come along with it that the audience can then record with their phones and upload to their social media pages, (I would be lying if I said that I didn't also do this). People focus less on the music that's right in front of them and more of the impression they can have on social media. This is why I appreciate clubs like the Berghain in Berlin. With a strict no phones/photo policy, you are free to be who you want in there. You can go and listen to amazing techno music from some fantastic artists, dance and not be judged for who you are and what you are doing - This is something I feel clubs and festivals nowaday lack...But at the same time, I also enjoy both sides and appreciate the current trends of today.

- Future: where is industry heading in the years to come?


I prefer to live in the moment opposed to looking too far into the future. I try not to worry about where the industry is heading because ultimately, I can't change the outcome, and worrying about these inevitable changes will only do me more harm than good. Instead, I'll just continue doing what I love - and that is to create amazing music, for amazing people. I know if I do this then I'll be prepared for however the industry is heading in the years to come!

segunda-feira, 9 de janeiro de 2017

Gemma Cocker @ Dance Music 101

Gemma Cocker is the founder and CEO of TAP, a cutting edge company that delivers event technology solutions including tracking technology, which can streamline production, decrease operations requirements, and provide key points of data to improve the overall event experience.

- Life: when was the moment you figured out that Dance Music was meant to you?


Both music and dance have been such a big part of my life and environment since I was a child. When that happens from such a young age, it makes sense that it becomes an important part of your life as a “grown up” too ;)

- Laugh: when was the last time you had real fun?

Yesterday! My friend got a new puppy - so fun and funny! :)

- Love: name the one thing you love more than anything – and why is that?

An individual’s true spirit. I say that because a person’s true spirit generally only shows itself when that person is in alignment with their own right path - whatever that might be! When that happens, it doesn’t matter who the person is in relation to you, where they’re from, or what it is they’re doing - their spirit can’t help but rub off on you and it’s an absolute joy and inspiration to be around.

- Past: name a significant moment in your career in Dance Music – and why is that?


I would consider myself to be more across the wider Events industry as opposed to Dance Music alone, but building my company TAP is obviously a significant moment - and every day we continue to build!

- Present: what do you think that is trending today in music, clubs and festivals?

I think that people are starting to realize that the culture of music and clubs and festivals doesn’t have to end once the event is over. I think we’re going to see more and more event brands allowing their attendees to continue to live and breathe their event culture day to day.

- Future: where is industry heading in the years to come?

I believe the industry is ready for some innovation and technology is a great example of how we can leverage a different channel to enjoy and communicate through Dance Music. One thing for sure is that the culture of Dance Music is here to stay!

segunda-feira, 2 de janeiro de 2017

Tom Keil @ Dance Music 101

Tom Keil is the General Manager of Ultra Music Europe since 2013 and before that he was with Universal Music Group in Germany as an A&R Consultant for 3 years.

Life: when was the moment you figured out that Dance Music was meant to you?

It may sound absolute stereotype cliché, but it was when i heard something from Kraftwerk for the first time as a kid - i got infected by electronic music.

Laugh: when was the last time you had real fun?
Every day with my kids.

Love: name the one thing you love more than anything – and why is that?
My kids.

Past: name a significant moment in your career in Dance Music – and why is that?
When Patrick Moxey asked me to become General Manager/Head of A&R for Ultra Music in 2013.

Present: what do you think that is trending today in music, clubs and festivals?

Electronic music is as big as never before and will stay as a genre like Rock, Pop, R&B.

Future: where is industry heading in the years to come?
Harder, Better, Faster, Stronger.

segunda-feira, 26 de dezembro de 2016

Danny Whittle @ Dance Music 101

Danny Whittle is a founding partner - along with Pete Tong and Ben Turner - of IMS, the annual International Music Summit business conference and will continue to be actively involved in IMS going forward. Whittle also served for over twelve years as the “brand director” of Pacha. Under him, Pacha experienced exponential growth and became one of the leading lights of the worldwide electronic music movement and incubator for the careers of some of the biggest stars of the international EDM galaxy.

- Life: when was the moment you figured out that Dance Music was meant to you?

Probably when I was around 15 years old, I was massively into Motown and Jass Funk, so I have just grown up with dance music and watched it morph into electronica.

- Laugh: when was the last time you had real fun?
Space closing this summer was just epic for me, it really reminded me of what space was about: great music and people with genuine smiles and having fun. It's so amazing being in a club where you feel you know everyone.

- Love: name the one thing you love more than anything – and why is that?
My wife and son… Family

- Past: name a significant moment in your career in Dance Music – and why is that?
When I put on the millennium event on Bondi Beach Australia for 20,000 people with Carl Cox. Because I will only experience one millennium and that was an amazing way to do it, up to that point the New Year’s Eve events on Bondi only had 800 people so 20,000 was pretty spectacular.

- Present: what do you think that is trending today in music, clubs and festivals?

I really love the crossover between live and electronic sound like The XX and London Grammar.

- Future: where is industry heading in the years to come?

It will keep moving forward because one thing is for sure: since the beginning of time to the end of time, people will always want to dance.

segunda-feira, 19 de dezembro de 2016

Ralf Kollmann @ Dance Music 101

Ralf Kollmann is the founder and Managing Director Mobilee Records from Berlin and which he have formed in partnership with Anja Schneider. Under Kollmann’s guidance, Mobilee records have risen through the ranks since 2005 to become one of the brightest stars in Berlin’s glittering galaxy of electronic music labels. Since 2015 Ralf serves on the Executive Board of the AFEM (Association For Electronic Music) representing the Rights Holder Section.

Life: when was the moment you figured out that Dance Music was meant for you?

It was 1992 in the legendary OMEN club in Frankfurt where Sven Väth introduced Techno to his crowd.
Within half a year he turned the whole music style in his sets upside down. What started a year before as my clubbing introduction with the so called Eurodance sound from the likes of Dr. Alban´s „Hello Africa" or Rozalla´s „Everybody´s Free“ ended up in 1992 with a PLUS 8 label night of pure Detroit Techno featuring Dan Bell, Richie Hawtin, John Aquaviva as Cybersonik and Speedy J live performing “Pull Over“ and modulating this track over 20 minutes or maybe longer. I had an enlightenment on the dancefloor and knew this is my music and i embraced the whole lifestyle around it. Since then i consumed every magazine covering electronic music from first to last page and started to spend lots of money on Vinyl.

Laugh: when was the last time you had real fun?

My girlfriend always makes me laugh. That's a lot of fun in my life all the time. Some extreme fun I had at a Sake tasting in the Tulum DJungle during BPM last year with a very special crowd coming together. And another highlight with much laughter was the kick off of our Mobilee rooftop summer season in Barcelona at the beautiful Hotel Silken Diagonal on May 1st. An endless day and night. We created enough jokes to smile for a whole year. As with everything it´s about the right people coming together at the right time creating something special. The basic ingredients for a good party as well!

Love: name the one thing you love more than anything – and why is that?

A pretty classic and general thing: Freedom. Freedom translates to a liberal lifestyle and includes tolerance, being open for new ideas, experiences and change.
Especially in our actual global environment with a clash of cultures and religions, this very original achievement of enlightenment in our part of the world becomes very important again and shouldn’t be taken for granted. The Dance Music culture in its origin represents these values in a great way.

Past: name a significant moment in your career in Dance Music – and why is that?

There were obviously a lot, but one recent significant moment was when i realized that i gathered enough experience in a specific field that i was able to share this knowledge, insights and ideas with the next generation. My engagement with the Association For Electronic Music (AFEM), a global platform for all things related to the dance music movement, is one place where this is happening.  We need to develop and move things further in the right directions and make sure our movement stays healthy, successful and creative. Conferences and panels are an important way to discuss actual matters, educate, expand your network and make business.

Present: what do you think that is trending today in music, clubs and festivals?

So many things changed again in the past few years, especially in the festival and booking segment. It all became bigger, mainstream, lots of money involved with all its positive and negative effects. At the same time i see the rise of boutique events, underground labels, new young producer talents developing new styles and breaking up the classic genre definitions. I am happy to see that the dance music culture re-inventing itself from time to time. After the challenges we faced through the switch from vinyl to digital to streaming and the need for music labels to diversify and find new revenue streams by turning into booking agencies or event brands, taking care of publishing or artist management to keep the business running it looks like the 360° model is splitting into specialized businesses again. There is definitely a little bubble out there that might burst at one point, but our structures are well prepared for a cleansing process if it comes.

Future: where is industry heading in the years to come?

The globalization of dance music is marching on, the professionalism of our business structures is improving. I feel a strong connection between rave culture and social-/political change. The DJ-Culture is more diverse than ever, Live artists developing bigger and more complex shows and play a bigger role again in club and festival bookings. The media landscape covering electronic music is stronger than ever in print, online and livestreaming. Curation becomes more important again in all segments of our industry. After a decade of mediocracy and a transformation from analog to digital production environments, it looks like the new producer generation knows how to play their instruments and be creative beyond preset sound banks. I see a lot of great club and festival concepts popping up with the potential of becoming the next Berghain or Tomorrowland in the next ten years.

On another note clubs and festivals worldwide pay considerable sums of money to Performing Right Organizations for licenses to play music. We are challenged to change the flow of revenue streams and establish better and accurate systems. AFEM is working with global Performing and Neighbouring Rights Organizations to move approximately $160M of royalty distributions resulting from consumption of electronic music at festivals and in clubs to ‘pay per play’ using Music Recognition Technology. The campaign is making huge progress in establishing technology at music venues to secure a fair compensation to the artists whose music actually gets played. Still a lot work to do before getting a perfect system. Furthermore artists and rights holders need to push the streaming industry towards subscribed services only. A better royalty flow and distribution to artists and music labels will boost the whole music culture eco system, creativity and innovation. 
Exciting times ahead!

segunda-feira, 12 de dezembro de 2016

Monique Dardenne @ Dance Music 101

Monique Dardenne is a cultural producer who has been working as an artist manager for over 10 years. She was the label manager for music platform Skol Music and director of English webtv Boiler Room in Brazil, besides having her own artist management company, MD/Agency and recently launched the Music Platform Women’s Music Event.

- Life: when was the moment you figured out that Dance Music was meant to you?

Dance Music is part of my life since I Born. My father and my uncle were DJs at 80’s and 90’s. The vinyls, culture of DJs and equipment is part of my life since always.

- Laugh: when was the last time you had real fun?
At Kompakt’s Party - ADE 2016. I had a lot of fun with Agoria, Michael Mayer and his crew dancing at Laurent Garnier’s set.

- Love: name the one thing you love more than anything – and why is that?

My Daughter Maria Luiza. Do I really have to explain why? Lol

- Past: name a significant moment in your career in Dance Music – and why is that?
When I started run Boiler Room in Brazil in 2013 challenged me to learn things and find solutions that I never thought I was going to work.  What would be the best technology to make the connection not fall during the programs and that I could use in places of difficult access without worrying (Favela do Vidigal / Rio de Janeiro, In front of the Black River / Manaus, inside a Fort / Recife ).
Other moment that was before that, when I started to make tours for big international artists in my agency.

- Present: what do you think that is trending today in music, clubs and festivals?
The importance of role, space and the value of women's work in the music industry.

- Future: where is industry heading in the years to come?

The Industry has the big role to create new forms of entertainment, generate formal jobs,  disseminate music in an increasingly democratic way, make the market more and more professional and fair for all the people who works (not just the artists) or is just enjoying.

segunda-feira, 5 de dezembro de 2016

Nick Stevenson @ Dance Music 101

Nick Stevenson is Mixmag's Managing Director. He has overseen the growth of the world's biggest dance music media brand from a UK print magazine to a global network of digital, video and events offices that speaks to 5m dance music fans every week.

Life: when was the moment you figured out that Dance Music was meant for you?
Sneaking into a club in Dorset with a fake ID aged 15. I heard Underworld 'Born Slippy' on a packed dance-floor and have never looked back. That was over 20 years ago.

Laugh: when was the last time you had real fun?
New Year’s Eve was a few days ago and I ended up in some old boozer in Hoxton at a party called 'No Dickheads Allowed'. I'm just glad I got in! The DJs were playing silly stuff all night, from UKG to DJ Jean, so it was more of a laugh than some black T-shirted, heads-down, techno affair.

Love: name the one thing you love more than anything – and why is that?
Working at Mixmag is the thing I love more than anything. Every day we find new music, new events and inspire people globally to do the same. We have an incredible team, not just in our London office where Im based, but around the world. I'm very privileged to wake up every morning and do something I love, with inspiring people in an industry built on passion and excitement.

Past: name a significant moment in your career in Dance Music – and why is that?

I'd say getting an entire stag-do from Portsmouth into Beghain was a career high! Joking aside, I think opening our new offices in China and Korea have been real highlights for me - they are both such exciting territories - the relationships we've created and our teams in these countries will go on to inspire millions more people into discovering new music, starting their own events and getting more people onto dance floors around the world.

Present: what do you think that is trending today in music, clubs and festivals?
Music trends for 2017 are likely to be dependent on how social platforms continue to develop their own music policies and how innovations like Sonalytics (the ability to analyze music at a microscopic level, to gain fingerprints of individual sounds and stems) will be utilized.

Club trends - on a personal level I can't wait to see what happens in Ibiza this summer with the old Space venue, now Hi, and the new Space venue, formerly Privilege. Back home the reopening of Fabric is going to be a biggie.


Festival trends - the ticket touting laws could change festivals positively. I also hope to see a growth in festivals being given the power to allow drug testing as we saw twice in the UK last year. The charity The Loop is making huge strides into making drug taking safer in this respect - something that all areas of entertainment, not just dance music, should be supporting.

Future: where is industry heading in the years to come?
I'd like to see less demonizing of club culture and an acceptance of dance music as a cultural and social force for good. There are still reactionary, archaic governments in place using us as a scapegoat - just look at Argentina to see an entire country now afraid to put on big scale dance events.
That must and will change in 2017.